mute the rumors

die zeitungen

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challenge
a group of German newspapers challenged us in making local newspapers the medium for reliable information about our homeland.

insight
sometimes laziness makes us fall in the trap of relying on rumors.

idea
represent the rumors as sound waves: a disturbing noise that will be muted once we decide to rely only on real newspapers headlines.

(Headline:) HVV raises ticket prices of 1.3% following an undeclared bankruptcy

(Tagline:) Mute the rumors.

(Headline:) Ten cars on fire in the left-wing district Kreuzburg: a war declaration from the rightwing extremists

(Tagline:) Mute the rumors.

(Headline:) Munich: artificial grass soccer fields cause kids various sicknesses

(Tagline:) Mute the rumors.

credits

concept: Elena Chiaradia, Laura Starace

copy: Elena Chiaradia

art direction: Laura Starace, Bui Nhi